Client: COI Department of Health
Agency: Mediacom
Brief Description: The Campaign Objectives were to educate the people of Britain and encourage them to 'move more' and 'eat well' to avoid obesity. Promoting exercise as free, easy and fun for all the family, using the government's Fun Wheel. The campaign also sent fun bus round the country with games, entertainment and activities for all of the family.
Details: Advertorials and Case Studies (Print Supplement to Online Microsite)

Client: SC Johnson
Agency: JCPR
Brief Description: To celebrate 30 years since the iconic Shake n' Vac and Jenny Logan TV advert, Shake n' Johnson were asking readers to submit videos and photographs of them recreating the famous dance.
Details: Advertorials and Case Studies (Print Supplement to Online Microsite)

Client: More Nuts
Agency: JCPR
Brief Description: To highlight the launch of the exclusive Snickers More Nuts bar, they searched the country looking for 4 men to partake in 4 challenge showing their abilities in Sporting Prowess, Do it Yourself, Man Etiquette and Physical Endurance.
Details: Advertorials and Case Studies (Print Supplement to Online Microsite)

Client: COI
Agency: Mediacom
Brief Description: Looking for helpful advice on careers and learning. The Careers Advice site was part of a cross media solution, designed to help you keep your working life moving forward.
Details: Advertorials and Case Studies (Print Supplement to Online Microsite)

Client: COI Department of Health
Agency: Mediacom
Brief Description: Nine out of ten of today's children are at risk of becoming overweight or obese by 2050. The Change4Life was a massive cross media national campaign designed to help parents identify ways to make family life healthier. The Mirror microsite was apart of that and was built to reinforce the 'Change 4 Life' message.
Details: Advertorials (Print Supplement to Online Microsite)

Client: Department For Transport (DFT)
Agency: Carat
Brief Description:The Campaign Objectives were to educate and inform new car buyers about the financial and environmental benefits of buying a new car. The Microsite focused on real life case studies and how the new DFT Ranking Tool helped them choose the best car for their requirements.
Details: Advertorials, Case Studies & Traffic Drivers

Client: NHS
Agency: idmedia
Brief Description: The Campaign Objectives were to help people reduce/stop smoking using motivation and support rather than scare tactics. The Microsite showcases a range of support services available from the NHS as well as a number of real life case studies which are designed to inspire/create empathy.
Details: Advertorials, Data Capture, Diaries & Videos